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Art Direction, Digital, Web, Motion Design

Services

Shiseido

Client

Year

2019

In 2019, I was asked by Shiseido to help them with the relaunch of their WASO skincare line along with some other smaller projects.

Shiseido

The objective for the relaunch of this skincare brand was to get it a bit more attractive to Gen Z. Because even though it was on the market already, it wasn't gaining much traction, so the idea was to revamp the entire line and focus on what the needs of Gen Z was at the time. 

I was apart of every aspect of this campaign, from choosing the models to being on set giving art direction. Being around the products to get all the right texture shots and videos just right so the launch would be perfect.

Web & Mobile

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